OZURU, H. N.; AMUE, G.; OLUWASEUN, O. O. Celebrity Contagion and Advertising Success in Nigerian Telecommunications Industry. Nigerian Academy of Management Journal, [S. l.], v. 9, n. 1, p. 64–75, 2023. Disponível em: http://namj.tamn-ng.org/index.php/home/article/view/308. Acesso em: 12 mar. 2026.