AGU, A. G. .; BENSON-ELUWA, V.; KALU, I. N.; AGHA, I.-C. Marketing Concept Application and Bank Customer Satisfaction. Nigerian Academy of Management Journal, [S. l.], v. 12, n. 2, p. 40–51, 2017. Disponível em: https://namj.tamn-ng.org/index.php/home/article/view/100. Acesso em: 25 may. 2026.