CHANGE MANAGEMENT AND ORGANIZATIONAL PERFORMANCE OF SELECTED FAST-FOOD ORGANIZATIONS IN UYO, AWKA IBOM STATE
Keywords:
Change, Management, Innovation, Strategies, PerformanceAbstract
Businesses are always evolving as a result of the
dynamic nature of today's business environments.
The purpose of the study was to ascertain the
influence of change management on the
organizational performance of selected fast-food
companies in Uyo, Akwa Ibom State. A survey
research design was employed for the
investigation. From a population of 160
employees from the selected firms, 114 replies
were determined using the Taro Yamane formula.
The null hypotheses were evaluated at the 5%
level of significance using linear regression
analysis. Results show that change management
has a considerable positive influence on the
organizational performance of selected fast-food
establishments in Uyo, Akwa Ibom State. Based
on the findings, it was recommended, among
other things, that fast-food organizations in Uyo
should invest more in new technical
innovations/equipment and enhance their
products/services to meet the changing demands
of their clients. The study concludes that
technology innovations, consumer preferences,
and COVID-19 management methods all have a
considerable beneficial impact on the
organizational performance of selected fast-food
organizations in Uyo, Akwa Ibom State.
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